{"id":383,"date":"2014-02-26T01:23:44","date_gmt":"2014-02-26T09:23:44","guid":{"rendered":"http:\/\/byleedesign.com\/portal\/?page_id=383"},"modified":"2022-07-15T01:55:05","modified_gmt":"2022-07-15T08:55:05","slug":"id-it-company","status":"publish","type":"page","link":"https:\/\/byleedesign.com\/portal\/identity\/id-it-company\/","title":{"rendered":"ID: IT Company"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Logo_icon-1024x776.jpg\" alt=\"NOVATECK_Logo_icon\" width=\"737\" height=\"559\" \/> <a href=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Logo.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Logo-1024x776.jpg\" alt=\"NOVATECK_Logo\" width=\"738\" height=\"558\" \/><\/a><img loading=\"lazy\" decoding=\"async\" style=\"margin-top: 10px; margin-bottom: 10px;\" src=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2014\/03\/NOVATECK_Identity_Business_MockUp-1024x776.jpg\" alt=\"NOVATECK_Identity_Business_MockUp\" width=\"738\" height=\"558\" \/><\/p>\n<p><a href=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Website_Apple.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Website_Apple.jpg\" alt=\"NOVATECK_Website_Apple\" width=\"713\" height=\"475\" \/><\/a>\u00a0\u00a0 <a href=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Website_Infographics_Apple.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Website_Infographics_Apple.jpg\" alt=\"NOVATECK_Website_Infographics_Apple\" width=\"713\" height=\"475\" \/><\/a><\/p>\n<p><a href=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2014\/03\/Mock-up-Bifold-NOVATECK_edit.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2014\/03\/Mock-up-Bifold-NOVATECK_edit-1024x768.jpg\" alt=\"Mock-up-Bifold-NOVATECK_edit\" width=\"738\" height=\"553\" \/><\/a><\/p>\n<p><a href=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Car.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NOVATECK_Car-1024x682.jpg\" alt=\"NOVATECK_Car\" width=\"738\" height=\"491\" \/><\/a><a href=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NovateckInfographicBrochureFinal.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-159\" style=\"margin-top: 10px; margin-bottom: 10px;\" src=\"https:\/\/byleedesign.com\/portal\/wp-content\/uploads\/2013\/07\/NovateckInfographicBrochureFinal.jpg\" alt=\"Novateck Rebrand\" width=\"740\" height=\"580\" \/><\/a><\/p>\n<h4><\/h4>\n<h4><\/h4>\n<h4><\/h4>\n<h4><\/h4>\n<h4><\/h4>\n<h4><\/h4>\n<h4><\/h4>\n<h4><\/h4>\n<h4><\/h4>\n<p>After a decade, Novateck, an IT company, wanted to grow its clientele but knows that its current identity would not capture the market they intend to reach. Novateck was ready for a change and approached Bernee to help take Novateck to the next level.<\/p>\n<p><strong>Highlights<\/strong><br \/>\n+ \u00a0\u00a0\u00a0 The 180\u02da identity re-brand on Novateck.<br \/>\n+ \u00a0\u00a0\u00a0 Learning about the inspiring story of how Novateck started.<br \/>\n+\u00a0 \u00a0 \u00a0Thorough market and product research led to client empathy.<br \/>\n+\u00a0 \u00a0 \u00a0Creative directed their brand identity for all business digital, print, and environment collateral.<br \/>\n+\u00a0 \u00a0 \u00a0Develop a strategic infographic brochure that provided efficiency and an increase in their ROI.<\/p>\n<p><strong>Results<br \/>\n<\/strong>+\u00a0 \u00a0 \u00a0Streamlined the buy-in process which eliminated the standard brochure and scheduling a presentation pitch.<br \/>\n+ \u00a0\u00a0\u00a0 The Novateck re-brand changed the way how clients perceived them.<br \/>\n+ \u00a0\u00a0\u00a0 It brought people to think and behave differently. It brought trust, engagement, and pride.<br \/>\n+ \u00a0\u00a0\u00a0 New contracts were signed from the first initial launch and are continuing to gain new clients.<br \/>\n+\u00a0 \u00a0 \u00a0It reached multiple stages of targeted financial goals.<\/p>\n<p><strong>Service:<br \/>\n<\/strong>brand audit, industry market research (competition), competitive analysis (UVP), customer experience design, brand identity proposal, brand design strategy, UX strategy, go-to-market strategy, creative campaigns<\/p>\n<p><strong>Deliverables:<\/strong><br \/>\nlogo design, brand logo identity scheme, brand taglines, brand ads, business presentation, informative brochure, branded contracts, business cards, letterhead, E-signatures, branded company credit card, staff uniforms (White Shirts, Polo Shirts, Baseball Caps), lanyards, IDs, event display, website, copy editing, branded company car and van wrap<\/p>\n<p><strong>CEO&#8217;s Response<\/strong><br \/>\nBernee and her team have been instrumental to my business success. Her design and marketing insight is phenomenal. Her creativity on the revamp of the company&#8217;s identity has transformed Novateck into a dynamic and respectable perception. She is a hard worker and she is easy to work with. I can&#8217;t say enough about her and her quality work.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0\u00a0 After a decade, Novateck, an IT company, wanted to grow its clientele but knows that its current identity would not capture the market they intend to reach. Novateck was ready for a change and approached Bernee to help take Novateck to the next level. Highlights + \u00a0\u00a0\u00a0 The 180\u02da identity re-brand on Novateck. + [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":166,"parent":222,"menu_order":1,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-383","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/pages\/383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/comments?post=383"}],"version-history":[{"count":2,"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/pages\/383\/revisions"}],"predecessor-version":[{"id":3429,"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/pages\/383\/revisions\/3429"}],"up":[{"embeddable":true,"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/pages\/222"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/media\/166"}],"wp:attachment":[{"href":"https:\/\/byleedesign.com\/portal\/wp-json\/wp\/v2\/media?parent=383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}